September 2026

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Last Updated on 12 October 2026 by Francois Marsteau

Online casinos still use bonuses to get attention, but the bonus is no longer doing all the work. A player might notice the welcome offer first, yet what happens a few minutes later can matter just as much. Does the site load properly on a phone? Can you find the game you were looking for without digging through several menus? Is the cashier clear? Does the platform feel smooth once the first impression wears off? That is where the competition has shifted.

The first few minutes matter more than they used to

Registration is a good example. Long forms used to be accepted as part of the process. Now they can feel unnecessarily heavy, especially when other services have trained people to expect faster access. The growth of the no registration casino model fits into that change. It is not only about skipping a traditional sign-up form. It shows how much value players now place on removing steps that do not feel essential. Even casinos that still use a standard account system have had to make the process cleaner. Too many screens, unclear verification or awkward mobile forms can make a decent platform feel old before the player has even reached the games.

More games can actually make the lobby worse

Game count is another area where bigger does not always feel better. A casino can advertise several thousand titles, but that number means very little if the lobby becomes a wall of thumbnails. Once the choice gets that large, organisation starts to matter more. Good search helps. So do sensible categories and filters that actually narrow things down. Players who already know the provider or game they want do not need to be shown fifty unrelated titles first. This is one of those areas where product quality is easy to notice because bad design wastes time immediately.

The cashier is no longer hidden in the background

Payments used to feel like something separate from the casino itself. You deposited, played, then thought about withdrawals later. Now the cashier is part of how people judge the platform. If deposit options are clear, withdrawal information is easy to understand and the account shows what is happening without making the user chase support, the whole casino feels more competent. If the banking section is confusing, it can undo a lot of the goodwill created elsewhere. A large bonus does not make that irritation disappear.

Mobile use exposes weak choices quickly

Desktop design can get away with clutter because there is room for it. On a phone, every bad decision gets squeezed into a much smaller space. Too many menu items, tiny buttons and slow pages become obvious very quickly. Live casino adds another challenge because the screen has to carry video, betting controls and game information at the same time. A basic slot may be easy to fit onto almost any phone. A live roulette table is a different job entirely. This is why the mobile version can tell you more about a casino’s product quality than the homepage does.

Bonuses still matter, just not on their own

None of this means promotions are becoming irrelevant. They still bring people in. They still give casinos a way to stand out in a crowded market. The difference is that players now have more things to judge once they arrive. A good offer can attract attention, but it cannot fix a frustrating lobby, a poor mobile experience or an awkward withdrawal process. Casino competition is becoming less about the biggest headline and more about whether the platform is still pleasant to use after the headline has done its job.

Last Updated on 20 October 2026 by Francois Marsteau

Press release distribution in France does not require a French subsidiary, a French agency or a French press officer. You need the release in French, a list built for your subject, and someone accountable for the send. This page covers what that involves, what it costs, and where foreign companies usually lose time.

80,000French journalist email contacts

€395one release, France only — from €119.50 in a pack of ten

6–72 hfrom submission to distribution

2009year 24Presse started distributing in France

Press release distribution in France with 24Presse: submit a release, choose the scope and reach French media — Submission, scope, distribution. For France the scope is a single country, which is why it is the least expensive plan on the list.

Press release distribution in France: what actually changes

The release has to be in French

This is the point foreign campaigns underestimate most. French desks work in French. A release sent in English is not a release: it is a tip that somebody would have to rewrite before using, and most will not. Translation is not a finishing touch to add if there is budget left — it is the difference between a distribution and a gesture.

If you do not have a French version, have one made before you plan the date. 24Presse sells translation as an option, including in packs of three or five, precisely because it is the step that most often decides whether a campaign lands.

Press release distribution in France needs a French list

Pan-European distribution and press release distribution in France are different products. 24Presse works from roughly 80,000 French journalist email contacts, sorted into 455 journalistic and thematic categories, alongside separate databases for the rest of Europe, the Americas, Asia and Africa. A release aimed at French trade media for the construction sector is not the same selection as one aimed at national business dailies.

That distinction matters commercially too. A one-country distribution costs less than a continental one, and if France is where your news is relevant, paying for four continents buys reach you have no use for.

Two references are worth knowing if you are building a French target list from outside the country. ACPM is the body that certifies circulation and audience figures for French media, so it is where you check whether a title is as widely read as its own media kit claims. And the Reuters Institute’s France chapter sets out how French audiences actually consume news, which is not the same picture as the UK or the United States.

Coverage still cannot be bought

French newsrooms decide independently what they publish, exactly like anywhere else. Distribution puts your announcement in front of the journalists who cover the subject; whether they write about it depends on the news. Any provider who quotes you a number of guaranteed articles in France is selling advertising under another name.

What to have ready before you start

The French text, final. Translated by someone who knows the sector, not only the language. Technical and financial vocabulary is where machine translation gives itself away.
A contact who answers in Paris hours. A French journalist who calls at 15:00 CET and reaches a voicemail in another time zone moves on to the next story. If nobody on your side speaks French, say so in the release and give an English-speaking contact explicitly.
Your targeting decided. Which sectors, and whether the news is national or regional. France has a dense regional press, and a regional angle often travels further than a national one.
Usable images. Correct dimensions, rights cleared.
A date, and 24 hours of margin. If the announcement is tied to a fixed day, submit at least a day ahead and say so at submission.

What press release distribution in France costs

France alone is a one-country distribution. These are the published rates:

One-country plan	Total	Effective price per release
One release	€395	€395
Pack of 3	€585	€195
Pack of 5	€745	€149
Pack of 10	€1,195	€119.50

Packs do not expire on a campaign, which is what makes them useful for anyone announcing more than once a year. Wider scopes — one, two, three, four continents or worldwide — are priced separately on the pricing page, along with the options: translation, media monitoring, a dedicated press room, and publication on Google News France.

If you are an agency placing news for clients

Agencies outside France are among our regular customers, and the arrangement is simple: you keep the client relationship, we handle the French distribution. There is no French partner to bring in, no revenue share to negotiate, and no need to explain to your client why a second agency appears on the invoice.

The packs are what make it work economically. At €119.50 per release, French distribution stops being a line item you have to justify and becomes something you can include by default when a client’s news is relevant in France.

How long press release distribution in France takes

Between six and 72 hours from submission, and most of that window is your own approval time rather than ours — the detail is in how long press release distribution takes. Nothing is sent before you have approved the final version.

Afterwards, resist the urge to judge it in 48 hours. French trade monthlies work to production schedules, coverage often appears without a link back, and some of your visibility will now be in AI-generated answers rather than articles — Google sets out its own guidance on how content surfaces in AI experiences. We set out how to read that in why a press release does not get picked up.

The honest summary

Press release distribution in France from abroad is not difficult. It is translation, targeting and a reachable contact — and the first of the three is where foreign campaigns most often come unstuck. Get the French version right and the rest is logistics.

Frequently asked questions

Do I need a French company to distribute a press release in France?

No. A foreign company can distribute in France directly, without a French subsidiary or a local agency. What you need is the release in French, targeting matched to your sector, and a contact journalists can reach.

Does the press release have to be in French?

In practice, yes. French newsrooms work in French, and a release in English is something a journalist would have to rewrite before using. Translation is available as an option, including in packs of three or five.

How much does it cost to distribute a press release in France?

France alone is a one-country distribution: €395 for a single release. Packs bring the effective price down to €195 for three, €149 for five and €119.50 per release for ten. Wider geographic scopes are priced separately.

How many French journalists will receive my release?

24Presse works from roughly 80,000 French journalist email contacts, sorted into 455 journalistic and thematic categories. Your release goes to the categories that match your subject, not to the whole list — relevance decides whether it is used.

Can a PR agency outside France use 24Presse for its clients?

Yes, and agencies outside France are among our regular customers. You keep the client relationship and we handle the French distribution. The packs are what make it economic: at €119.50 per release, French coverage can be included by default rather than justified case by case.

How long does distribution in France take?

Between six and 72 hours from submission, and most of that window is your own approval time. Nothing is distributed before you have approved the final version. If you need a fixed date, submit at least 24 hours ahead and say so at submission.

Planning an announcement that matters in France?

Tell us the subject, the sector and the date. You will get a scope, a price and a realistic timetable — and an honest answer if France is not where your news belongs.

Request a quote — or submit your release if it is already written.

Last Updated on 6 October 2026 by Francois Marsteau

You wrote the release, it went out, and nothing happened. No article, no call, no mention: a press release not picked up, as far as you can see. Before concluding that the distribution failed, it is worth separating three questions that usually get collapsed into one: did the release actually go out, was it seen and rejected, or was it used somewhere you have not looked?

Each has a different answer and a different fix. Working through them in order takes about twenty minutes and will tell you more than a second distribution would.

Press release not picked up: the release open on screen, showing the headline and the media contact block a journalist checks first — The contact block matters as much as the headline. A release a journalist cannot follow up on is a release they cannot use.

First: confirm it went out at all

This sounds trivial. It is the single most common cause, and it is worth two minutes before you look at anything else.

Nothing is distributed before you approve the proof. If you were sent a final version and did not confirm it — because it arrived while you were travelling, or went to a colleague, or landed in a spam folder — the release is still sitting there. Check your own inbox for the approval request before you check anywhere else.

Then check that the release is published on the platform, and that the date matches what you expected. If you asked for a specific publication date, the release waited for it. Distribution normally takes between six and 72 hours from submission, and most of that window is approval time.

Second: it went out, and journalists passed on it

This is the ordinary outcome, and it is not a sign that anything malfunctioned. A newsroom receives far more releases than it can use — Cision’s State of the Media surveys track how journalists handle that volume year on year. The question is which of the usual reasons applies to yours.

What a journalist saw	What it looks like from your side
No news outside your company	The announcement matters internally — a hire, a rebrand, a partnership — but nothing changes for the reader
Nothing verifiable	Adjectives instead of figures; no amounts, dates, locations or named sources
Too long to assess	Muck Rack reports that 69% of journalists prefer pitches under 200 words. Your news was there, on page two
No one to quote	“A company spokesperson” rather than a named person with a role
No one to reach	A generic address, or a phone number nobody answers on the day it matters
Wrong desk	Relevant news sent to journalists who do not cover the subject

The uncomfortable one is the first. Most cases of a press release not picked up have nothing to do with bad writing; the release announces something that only matters to the company announcing it. No amount of distribution fixes that, and it is better to find out before the next one than after.

Third: a press release not picked up may still have been used

This is the step most people skip, and it changes the conclusion more often than you would think.

Coverage does not always look like coverage

A journalist may rewrite your information in their own words, with no link, no quotation and no mention of where it came from. That is normal practice, and it is still your announcement doing its job. Searching for your company name alone will miss it — search for your specific figures and product names instead.

Trade and regional titles publish late

Dailies decide within hours. Monthly trade press works to a production schedule that may be six weeks out. Two weeks is the earliest point at which silence means anything.

Your release may be feeding answers rather than articles

This is new, and it is invisible in every traditional measurement. Over three months we recorded that 167 of our English press releases appeared in AI-generated answers, averaging 28 appearances each. On our most-cited editorial page we measured 88,219 impressions at an average position of 1.5 — and zero clicks.

A release can therefore be read, summarised and quoted by an assistant while producing no article, no referral traffic and no clipping. If you only count links, you will record that as a failure. We wrote up what we measured, and what makes a release quotable by these systems, in optimising a press release for AI search visibility. Google publishes its own guidance on how content surfaces in AI experiences, and it points the same way: unique, useful material that a crawler can actually reach.

The distinction worth holding on to

Distribution buys you the opportunity for coverage. It does not buy coverage. Newsrooms decide independently what they publish — the Associated Press news values and principles are one public statement of how that decision is made — and that independence is the reason editorial coverage is worth more than advertising in the first place. Any provider who guarantees articles in exchange for a distribution fee is describing advertising, and should be asked to say so.

Common myths about a press release not picked up

You did not send it to enough journalists

Relevance decides, not volume. A release sent to people who do not cover the subject produces deletions, and repeated irrelevant sending damages how your future releases are treated. Sending the same release again, wider, is the most common reaction and the least effective one.

You did not use the right keywords

Journalists do not run keyword searches to decide what to write about. Worse, Google’s spam policies explicitly name links with optimised anchor text in widely distributed press releases — so writing for keyword density can cost you search visibility without ever gaining you coverage.

You did not pay enough

A larger distribution reaches more journalists who still have to find the news interesting. Budget changes reach; it does not change newsworthiness.

How to avoid another press release not picked up

Answer the outside-interest question first. Before writing, say out loud why someone who has never heard of your company would want to know this. If the answer is thin, the release will be too.
Put the checkable fact in the first two sentences. The amount, the date, the number of people, the location. Not in paragraph four.
Name someone. A real person, with a real role, who is available to talk on the day it goes out.
Cut it. If the news does not survive being told in 200 words, the problem is the news, not the length.
Narrow the targeting. Fewer journalists, better matched, beats a wider send every time. If the market that matters is a single country, treat it as one — distributing in France is a different exercise from a continental send.

For how coverage is tracked and what each metric can and cannot tell you, the measurement section of our press release distribution process goes through it metric by metric. If the writing itself is where you want to start, the press release writing guide covers structure and evidence in detail.

Press release not picked up: frequently asked questions

Why didn’t my press release get picked up?

Usually one of three things: it did not clear a newsroom’s threshold for news, it reached journalists who do not cover the subject, or it was used somewhere you have not looked. Distribution buys the opportunity for coverage, not the coverage itself.

How long should I wait before concluding that nothing happened?

At least two weeks. Dailies decide within hours, but monthly trade press works to a production schedule that can run six weeks out, and some coverage appears with no link and no mention you would recognise.

Does sending to more journalists increase my chances?

No. Relevance decides, not volume. A release sent to journalists who do not cover the subject produces deletions, and repeated irrelevant sending damages how your later releases are treated.

Can a distribution service guarantee coverage?

No, and a provider that guarantees articles in exchange for a fee is describing advertising. Newsrooms decide independently what they publish, which is exactly why editorial coverage carries more weight than an advertisement.

My release was never published on the platform either. What happened?

Check whether you approved the proof. Nothing is distributed before your confirmation, so a release whose final version was never approved stays where it is. The approval request often turns out to be sitting unread, or to have gone to a colleague.

Could my release be cited by AI assistants even without press coverage?

Yes, and it is easy to miss. Over three months we recorded 167 of our English press releases appearing in AI-generated answers, averaging 28 appearances each. That visibility produces no article, no referral traffic and no clipping, so counting links alone will record it as a failure.

Have a release that went nowhere?

Send us the text and the targeting you used. We will tell you which of the three causes above applies — and whether the next one is worth writing differently or not writing at all.

Ask for a review and a quote — or submit the next release when it is ready.

Last Updated on 7 October 2026 by Francois Marsteau

AI assistants now answer questions that used to start with a search. When someone asks ChatGPT or Google’s AI Mode about a company, a product or a market, the answer is assembled from sources the model can parse, date and attribute. A press release can be one of those sources — or it can be invisible.

The short version: AI engines cite releases that state verifiable facts, carry a clear date and a named author, and are structured so a machine can extract a single claim without reading the whole page. Keyword density has nothing to do with it.

What we measured on our own site

We publish press releases and editorial guides, and we track what AI features do with them. Over three months, Google’s AI features reported 157,963 impressions across our pages. One editorial page accounted for 114,532 of them.

157,963AI impressions across our pages, three months

0clicks from 88,219 impressions at average position 1.5

8.8%of those impressions from English-speaking countries

115sessions from AI assistants in thirty days

Three findings are worth knowing before you invest in this.

The finding that matters most

AI citations do not behave like search results. On our most-cited query, we recorded 88,219 impressions at an average position of 1.5 — and zero clicks. Not a low click-through rate. Zero.

Being cited is not the same as being visited. Any provider promising traffic from AI visibility is describing something they have not measured.

Citations land in unexpected markets. Our AI impressions came mainly from Brazil, Argentina, France and Malaysia. English-speaking countries accounted for 8.8 % of them. AI answers are generated wherever the question is asked, and the language of your release does not decide where it is read.

Editorial content is cited far more than releases. Across the same period, 167 of our English press releases appeared in AI answers, averaging 28 impressions each over three months. A single editorial guide drew 114,532. If your goal is to be cited, a release announces; a guide explains — and models quote explanations.

What makes a release citable

Six things, in the order they matter.

A single, checkable claim in the first two sentences. Models extract short spans. If your news is “we opened a factory in Lyon employing 200 people from September 2026”, write that, in those words, at the top. If the reader has to reach paragraph four, so does the machine.
A visible date, and one date only. Publication date, event date, effective date — label each. An undated document is treated as an undated document, and undated documents lose to dated ones.
A named author or spokesperson, with a role. “A company spokesperson” is not attribution. “Marie Dupont, Chief Operating Officer” is. Attribution is what lets a model present your statement as someone’s statement rather than an anonymous claim.
Numbers with units and sources. 20,000 m². 200 employees. €14 million. Percentages with their base. A model that can quote a figure will quote it; one that finds only adjectives has nothing to carry.
Structure a machine can walk. Headings that describe their section, short paragraphs, one idea each. Tables for anything comparative. Bullet lists only where the content is genuinely a list.
A boilerplate that identifies you unambiguously. Legal name, sector, location, website. This is how a model links your release to your company rather than to a similarly named one.

What does not work

Keyword stuffing — and it now carries a risk

Google’s spam policies explicitly name links with optimised anchor text in widely distributed press releases. Writing for keyword density does not improve AI visibility and can damage your search visibility.

Publishing the same release in twenty places

Duplication does not multiply citations. Models converge on one source, usually the one with the clearest attribution.

Adjectives

“Innovative”, “leading”, “revolutionary” are unquotable. They carry no information a model can present as fact, and they are the first thing a journalist deletes.

Locking the facts inside a PDF or an image

If your key figures are in a graphic, they do not exist for a language model, and often not for a search engine either.

Where technical work actually helps

Most of what makes a page citable is editorial. A few technical elements do matter, and they are the publisher’s job rather than yours.

Element	What it does
Structured data	`NewsArticle` with `datePublished`, `author` and `publisher` lets a machine read the metadata without inferring it. Every release published through 24Presse carries it.
`llms.txt`	Tells AI crawlers what a site contains and where the canonical version of each document lives.
Crawler access	GPTBot, ClaudeBot, PerplexityBot and Google-Extended must be allowed to fetch the page. Many sites block them without realising.
Speed	A page that takes several seconds to render is fetched less often.

If you distribute through a provider, these are worth asking about. If you publish on your own newsroom, they are worth checking.

How to know whether it works

Two measurements, both free.

Google Search Console → Performance → Search Appearance → AI features. This reports impressions from AI Overviews and AI Mode separately. Watch the impressions, and watch the clicks separately — as our own data shows, the two move independently.

Your analytics referral report. Traffic arriving from chatgpt.com, perplexity.ai or an “AI Assistant” channel is a direct signal. Over thirty days, that channel brought us 115 sessions — modest in volume, ahead of DuckDuckGo and Facebook combined.

Neither number will be large at first. Both are real, and both are ahead of where most of this industry is looking. They also explain why a release can look like a failure and not be one: see why a press release does not get picked up.

Frequently asked questions

Does AI visibility bring traffic?

Not directly, in our measurements. We recorded 88,219 AI impressions at position 1.5 with zero clicks. AI visibility builds presence in answers; it does not behave like a search ranking.

Should I write differently for AI than for journalists?

No. What a model needs — a clear claim, a date, a named source, concrete figures — is what a journalist needs. Writing for AI visibility mostly means writing well.

Does distributing a release to more outlets increase AI citations?

Not reliably. Duplication tends to consolidate on a single source rather than multiply citations.

Do I need structured data on my press releases?

It helps, and you usually do not control it — your distribution provider does. Ask whether releases are published with NewsArticle markup including a publication date and a named author.

Which AI engines matter?

The ones your buyers use. In our own referral data, ChatGPT dominates. Google’s AI Mode generates the largest impression volume but the fewest visits.

How long does it take to appear in AI answers?

There is no fixed delay. Citation depends on the model’s index and on the question being asked, not on a publication schedule.

Publish something worth quoting.

If your announcement contains a fact worth repeating, a date, and someone willing to be named, it is already most of the way there.

Send your press release — published with NewsArticle structured data, open to AI crawlers, and distributed to journalists who cover your subject. Or see how long distribution takes before you plan your date.

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Last Updated on 7 October 2026 by Francois Marsteau

Most professional distributions take between 6 and 72 hours from the moment you submit your release to the moment it reaches journalists. The variation is not arbitrary: it depends on how ready your text is, how many languages and markets are involved, and how quickly you approve the proof.

That range covers the work that happens between submission and send. If you need a firm date, the practical answer is to submit two working days before you want the release to land.

Why distribution is not instant

A press release is not an email blast. Between your submission and a journalist’s inbox, three things have to happen, and only one of them is technical.

Your text is checked and laid out. Copy pasted from Word or a PDF arrives with formatting artefacts, broken characters and inconsistent headings. At 24Presse an operator corrects the layout before anything is sent. This is invisible when it goes well and very visible when it is skipped.

Your targeting is built. A release goes to the journalists who cover your subject, not to everyone. 24Presse works with approximately 135 journalistic and thematic categories across consumer, professional and regional media. Selecting the right ones for a specific announcement takes judgement, and judgement takes time.

You approve a proof. Nothing is distributed before you receive a proof and confirm it. This is the step that most often decides whether a distribution takes six hours or three days, and it is the one step entirely within your control.

What actually drives the timing

Factor	Fast end (about 6 h)	Slow end (about 72 h)
Your text	Clean, final, structured, contact details included	Needs rewriting, missing quotes, no contact
Approval	You confirm the proof the same morning	Proof waits for legal or management sign-off
Languages	One language	Translation into two or more
Geography	One country	Several continents, different media conventions
Assets	Images supplied and usable	Images to source, resize or clear

None of these is a hidden fee or a stalling tactic. They are the actual work, and any provider who claims a fixed five-minute turnaround for every case is describing an automated send, not a distribution.

A realistic timeline

Day 0, morning — you submit. Text, images, contact details, target countries and sectors.

Day 0, afternoon — preparation. Layout corrected, categories selected, translation started if required.

Day 0 or day 1 — proof sent to you. You read it, you correct it, you approve it.

Within hours of your approval — distribution. The release goes out to the selected journalists and is published on the platform.

Simple announcements submitted in clean form, in one language, for one country, routinely complete inside a working day. Multi-country campaigns with translation are the ones that use the full 72 hours. A single-country send is the fastest case — distributing in France, for instance, needs the French text ready but only one market to target.

How to land at the fast end

Five things make the difference, and all five are decided before you submit.

Send final text, not a draft. Every round of correction adds a cycle. If your announcement is still awaiting an internal decision, wait for it.
Include the contact details. A monitored email address and a telephone number that someone answers. A release without a reachable contact is a release journalists cannot follow up.
Decide your targeting in advance. Which sectors, which countries. Guessing during preparation costs a day.
Supply usable images. Correct dimensions, rights cleared, files named intelligibly.
Name one approver. The proof needs a single decision, not a committee.

When timing genuinely matters

Embargoed announcements. If your news is tied to a date and hour, submit earlier, not later. An embargo is a promise you make to journalists, and it is worth nothing if the release itself arrives late.

Financial and regulated announcements. Results, funding rounds and legal notices often carry their own disclosure obligations, and those deadlines are set by regulators, not by your provider. Build your internal approval time into the schedule first, then work backwards. At 24Presse the distribution process itself is the same as for any other release: there is no separate queue and no premium lane. What changes is the time your own side needs to clear the text, which is usually longer than you expect.

Reactive announcements. Responding to an industry event is a matter of hours, not days. Prepare the boilerplate and the contact block in advance so that only the news itself has to be written.

What distribution time does not tell you

A fast send is not a successful campaign. Coverage is earned: distribution creates an opportunity for editorial attention, and newsrooms remain independent. If a release of yours went out and nothing followed, there are three things worth checking before you conclude it failed. Any provider promising articles in exchange for a distribution fee is describing something other than press relations.

The useful question is not only how fast a release goes out, but whether it goes to journalists who cover your subject, in a form they can use. Increasingly that form matters to machines as well: what makes a release citable by AI assistants is close to what makes it usable by a journalist.

Frequently asked questions

How long does press release distribution take?

Between 6 and 72 hours at 24Presse, from submission to distribution. Clean, single-language, single-country releases usually complete within a working day.

Can a press release be distributed the same day?

Yes, when the text is final, the targeting is decided and the proof is approved quickly. Same-day distribution is a consequence of preparation, not of paying more.

What slows a distribution down?

Text that needs rewriting, delayed approval of the proof, translation into several languages, and missing or unusable images.

Do I have to approve the release before it is sent?

Yes. A proof is sent to you and nothing is distributed before you confirm it.

Can I schedule a distribution for a specific date?

Yes. Submit at least 24 hours before the date you want, and specify it at submission.

How much does distribution cost?

From €395 for one release in one country, and €990 for worldwide distribution. Packs of 3, 5 or 10 releases reduce the unit cost for recurring campaigns. The full table is on the pricing page.

Ready when you are

If your release is written and approved, submit it now and it can be with journalists today. If it is not, the five points above will tell you what is missing.

Send your press release — or request a quote if you want the scope priced first.